Property launching campaign “City on the Move”
Vinhomes is one of the leading property developers in Vietnam. As Vinhomes’ strategic partner, MVV is proud to take part in the planning and launching of many key properties, including Vinhomes Smart City (formerly known as Vincity Sportia), Vinhomes Ocean Park (formerly known as Vincity Ocean Park), Vinhomes Riverside The Harmony. Our scope is not only brand positioning strategy, integrated marketing planning but also creative production & design.
Particularly with the Vinhomes Smart City project, MVV SNP was in charge of planning & execution of the project since the start. With the positioning as a “dynamic sports city” and the creative concept “City on the move”, professional athletes are featured to endorse the project and bring a dynamic, modern & energetic vibe to the brand.